Immigration In America Essays (1288 words) - Demography, Population

Immigration In America Immigration in America American National Government Immigration I. Introduction A. Problem of Immigrants in the U.S. B. Numbers that are Immigrating into U.S. II. Stands on the Issue A. Democrats Stand B. Republican Stand C. Candidates Stand D. Special Interest Groups E. Local Citizens F. My Stand III. Ways to solve the problem A. Quotas B. Standardized Tests Immigration is an increasing problem in the U.S. making the issue a minor detail to be concerned about in the year's upcoming election. Because of increased immigration a variety of problems have resulted. The first is education. When an immigrant comes into this country he or she doesn't have to have any knowledge of English and they need to do is stumble through some papers and they are in. This means that their children don't know how to speak English, so they are going into public schools with no knowledge as to what they rest of the students are saying or doing. This creates a conflict and a disruption to the rest of the class. There are two ways to solve the problem, they can either educate teachers in several different languages, which in order to do they would probably have to increase teachers salaries by an extremely good portion, or they can slow down the rate of immigration. Figures show that the U.S. population grew by almost 2.5 million people last year. Of that number one million of those people were immigrants. These are just the legal ones. There is no way of telling how many illegal ones made it across the U.S. and Mexican Border. This problem doesn't stop here. The economical effects are bad too. The workers coming in are willing to work for less money and do the same amount of work as the rest on the American citizens are willing to do. This means that either the American citizens are going to have to accept lower wages in order to keep their jobs or they are going to have to find new jobs. This problem only effects those that do manual labor jobs and jobs that don't require lots of training and skills. Furthermore, the problem reaches the people at the top of the pay scale as well. People have found a way to sneak across the border and get themselves put on welfare. This dips out of the taxpayers' money and takes away money for legitimate government programs and also gives critics of the welfare program more ammunition to eliminate welfare. Many different groups have many different sides on the issue. The Democrats seem to be in favor of immigration. They encourage immigrants to come into the U.S. and become permanent citizens. They complain about how the Republicans are against immigration and try to blame the countries social and economic problems on the immigrants. The Republicans on the other hand don't want to see immigration continue and they would like to see quotas placed on the numbers that are allowed to come in. The two candidates seem to be very quiet about the issue. This only makes sense because ticking off the minorities this close to election could be fatal. Al Gore does however comment on how the border patrol's over use of power needs to be stopped and to keep things from getting out of hand. Basically he is saying let the Mexicans hop the border and invade our whole country. At the time of the Iowa Caucuses, I was surprised at the number of ads there was in various newspapers that I read addressing the issue of immigration. They all seem to be coming from the same point of view and that was to stop immigration into this country to prevent the country from being over run by immigrants who don't care about our way of life. One of the more frequent ads I saw were those put out by Negative Population Growth, Inc. They talked about the different ways that the immigration problem was affecting us as a nation. This group seemed to be hard-core about trying to keep the immigration members to an absolute minimum. Their website talks about all of the negative effects of immigration and they show all of the effects of immigration. These effects include the economy, social, lifestyle, and

Arthur “Mr. Chips” Chipping, age 85 Essay Essays

Arthur â€Å"Mr. Chips† Chipping, age 85 Essay Essays Arthur â€Å"Mr. Chips† Chipping, age 85 Essay Essay Arthur â€Å"Mr. Chips† Chipping, age 85 Essay Essay The venerable establishment of Brookfield has grown a small poorer. Its memories have faded. merely a little more fleetly than memories are disposed to make. holding lost its greatest memory-keeper. The instructors. the staff. and even the male childs that passed through its halls. considered Arthur Chipping to be every bit much a portion of Brookfield as the rock and howitzer of its walls. However. in the terminal. he proved to be flesh and blood. Arthur Chipping died in his slumber today. at the age of 85. after a long life of service to the immature work forces of England. Chipping was born in 1848. In 1870. at the age of 22. Chiping â€Å"took his prep† at in the Big Hall of Brookfield. a boys’ public get oning school. It was at Brookfield that he remained until the terminal of his life. although he had retired in 1913. at the age of 65. Sing hours will be between 7 p. m. and 9 p. m. tomorrow. Flower contributions should be sent in attention of Mrs. Wickett. Brookfield. Chipping was a maestro throughout his calling. learning classical history. Greek. and Latin for all of his 42 old ages at Brookfield. In 1900. Chiping briefly served at that place as Acting Head. following the sudden decease of the Head of Brookfield. from pneumonia. Following his retirement in 1913. Chiping remained active at the school. go toing of import lucifers and dinners and taking it upon himself to fix and redact a new Brookfeldian Directory ( 91 ) . In 1916. Chiping returned to learning at his old station. due to the instruction deficit created by the First World War. During this clip. he acted as a stabilizing force for Brookfield. maintaining. as he was fond of stating â€Å"a sense of proportion† about it when he was once more appointed to Acting Head of Brookfield. He retired for a 2nd clip in 1918 ; this clip his retirement was lasting. It would non be exaggerating the affair to state that Chipping. lovingly known as â€Å"Mr. Chips. † was a one time in a life-time maestro. Merely one other single seems to near his dedication: a Mr. William Balgarnie. a maestro at The Leys ( Carroll par. 8 ) . whose life was similar plenty so that they seemed modeled after one another. Chiping leaves no life relatives. At 48. he met 25-year-old Katherine Bridges. an out of work governess. while walking at Great Gable. They married merely a hebdomad before the autumn term began that twelvemonth. non go forthing themselves clip for a honeymoon. It was Katherine who gave Chiping the moniker of â€Å"Mr. Chips. † She predeceased him after a brief matrimony. while giving birth to their lone kid. Although he leaves no inheritor. Chips one time commented that he had â€Å"thousands† of kids. All male childs. Goodbye. Mr. Chips. You will be missed. Plants Cited Carroll. Timothy. â€Å"Who was the existent Mr. Chips? † 12 Sept. 2002. 6 June 2008. lt ; hypertext transfer protocol: //www. telegraph. co. uk/arts/main. jhtml? xml=/arts/2002/12/09/batc09. xml gt ; . Hilton. James. Goodbye. Mr. Chips. 1934. New York: Small. Br

Politeness in english Essay Example | Topics and Well Written Essays - 4000 words

Politeness in english - Essay Example 157). The key assumption of this definition is that social friction is generally undesirable and there are several behavioral modes that have historically been gradually developed and can be adequately categorized as being polite. It is believed that if these behavioral modes are adequately applied in society, they will have the result of either preventing friction or at least minimizing its occurrence. Another definition of politeness defines it as being a strategic avoidance of any possible conflict (Watts, 2003, p. 50). Although this definition can be perceived as being concrete, a closer examination of the definition shows that politeness is something that we tend to use rationally and consciously with the sole intent of avoiding conflict.Another proposed definition of politeness defines it as being one of the various constraints of human interaction that is primarily used to aid in the promotion of rapport, the consideration of other’s feelings and the establishment of mu tual comfort (Locher, 2004, p. 76). This definition of politeness equates politeness with a general constraint on human interaction that mainly involves a social injunction preventing one form doing the opposite (Bax and Ka?da?r 106-107). Defining politeness as being either a constraint or a set of various constraints is seen to conveniently help lead us away from any form of objectivist approach to politeness. This is mainly due to the nature of constraints that requires people to learn them on an individual basis through their social interactions and practice. Although researchers can be able to observe the various instances of emergent social practice, they are however unable to adequately observe the constraint itself (Bax and Ka?da?r 106-107). Politeness is found to be a common word that is frequently in everyday use in the English language and has various translations in different languages such as politesse in French and beleefdheid in Dutch. The tem is found to be particular ly established in most scholarly works on pragmatics and linguistics. As is common with most everyday English expressions, politeness is found to be rather fuzzy and hence its susceptibility to having multiple variations based on personal, historical and social differences. It is common for such common terms to often have wider applications than technical terms in the language and there is a tendency for uncertainty to arise in the event that the two happen to be confused. Technical terms are found to often be not everyday expressions and as such have more a generally more specific denotation. This makes it important to clearly distinguish between the basically technical term â€Å"politeness† and the more everyday notion that the term is put to use(Gotti, Dossena&Dury, 2008, p. 5). An analysis of the term politeness as it is used in these contexts can be perceived to be a very worthwhile research both historically and in the different varieties of PDE. This can have the bene fit of providing an ethnographic view of how the different speakers of the English language talk about politeness and the semantics of the word politeness or polite at several different points in the history of the English language (Gotti, Dossena&Dury, 2008, p. 5). Politeness in the English Language The distinction existing between negative and positive politeness that was

DNA Fingerprinting Research Proposal Example | Topics and Well Written Essays - 2000 words

DNA Fingerprinting - Research Proposal Example Jeffreys began at the simplest, by detecting single copies of the genes and the phenomena of introns. It was this research that introduced the genuine concepts of restricted fragment length polymorphism or RFLP.(Newton, 2004, np) By this technique it was possible to divide the DNA in to smaller pieces, which in turn led to discovery of SNP or single nucleotide polymorphism. The SNP became a designation for points in DNA that show variation in the nucleotide arrangement, which prevents their cutting. These two discoveries were going to affect the entire future of the genetic technologies. (Newton, 2004, np) The discovery of the DNA printing made it an exclusive fact that humans differ substantially from other life forms, a notion he had pride on for many millennia. Now DNA finger printing is a common house hold concept, as people know that in order to identify someone, a small trace of him or her is required in the form of hair, fingerprint, semen, saliva etc. Jeffreys studied the variations in the human DNA, and focused on those variations that would come up in repeat DNA sequences. This research led him to conclude that no two DNA strands can be the same, and act as genetic "fingerprints" to the person.(Sir Alex Jeffreys, 2007, np) The finding again was augmented by data derived from experiments on seal myoglobin genes, where the phenomena of mini-satellites in human genome was discovered. This was a major breakthrough in the start of the research of genetic fingerprinting. (Sir Alex Jeffreys, 2007, np) Mini or micro satellites are located on the non-coding DNA, and it is this DNA th at accumulates random variations at faster pace than the coding DNA. Many of these non-coding DNA genes are gene regulators, but a significant amount does not contain any information at all. These "junk DNA" are essentially the phenomenon which is known as the micro-satellites. The micro-satellites contain short and repetitive DNA sequences within the sequence. Usually their location is easily predicted, however, this sequence repetition is variable in every individual.(Olson, 2006, np) It is the micro-satellites that are cut when DNA fragmentation results, which lead to various lengths of band formation or RFLPs.The main concept behind this individuality of specie within itself is the arrangement of base pairs in the DNA. This arrangement difference is what differentiates species and animals and plants, as well as persons from each other. Therefore, every DNA sequence is unique. The DNA sequence in one organism will be the same in all of its cells, whether unicellular or multi-cell ular. The number of base pairs is different in every species, along with its configuration, which differentiates the various species from each other. (Antler, 2003, para 1) DNA fingerprinting is now being used in many fields of common life and advanced genetic researches. One of the most interesting areas is the diagnosis of inherited disease within an individual. It is now a known fact that humans inherit many illness genes, which are contributory in progression of the disease. Ethical issues aside, in prenatal and newborn infants, this technology can be used to identify any inherited disorders that they may be carrying, and institute treatment should the need arise. Due to the increased involvement

Art And Social Protest During The Vietnam War Research Paper

Art And Social Protest During The Vietnam War - Research Paper Example Many participants of these artworks have different ways to demonstrate and pass their message to the targeted people and empower them on different aspects. During war times, people use artwork to demonstrate the suffering of other people which they undergo and this helps in easing of the situation or more help coming to the people in need. Most paintings may reference a certain War event but it serves for any War and artist aim for generic use and information when making these artworks. Pablo Picasso’s artwork, named after a city in Spain that was a target of terror bomb during the Civil War in Spain. This painting demonstrated the kind of suffering it puts individuals and at most, the innocent people the fame of this art reminds of war tragedies with the symbolization of anti-war and peace. The spread of the artwork throughout the world brought the Spanish War to the attention of the whole world. Picasso never wanted the painting to reach Spain until democracy and liberty for med, this saw the painting put under a high security with a bomb and bulletproof screens for security purposes. This shows the importance of the painting in the fight against the war. The meanings of Picasso’s painting vary according to the interpretation provided. Throughout Picasso’s career, he used the bull and a horse to symbolize different roles since the two are important characters in the Spanish culture. Many victims are visible with some alive and others dead which remains as a historical reminder of the times of war.  ... This shows the importance of the painting in the fight against war (Matthew 49). The meanings of Picasso’s painting vary according to the interpretation provided. Throughout Picasso’s career, he used the bull and a horse to symbolize different roles since the two are important characters in the Spanish culture. In the sculpture, many victims are visible with some alive and others dead which remains as a historical reminder of the times of war. Chaos by the European political unpredictability is visible in the composition of the Picasso’s painting. The color in the Guernica is black which mostly symbolizes death. Other artists during the time of Picasso who influenced the artwork of anti-war, or the like of Franisco de Goya not only did the artwork on war but also in a bullfight. The whole scene takes place within a room with one open end and a bull over a woman mourning for a dead child and some other hidden images. A light bulb to represent the sun and a broken sword to represent defeat are visible in the painting by Picasso known as Guernica (Shabi 12). Schneemann held a performance â€Å"snows† to protest the famous Vietnam War with a focus in values on flesh and this brought new fraught in politics. Schneemann participated in the New York City festival during the week of Angry Arts, which involved many performances and events from many artists in protest of the famous war. Her presentation shows the ambivalence of emotionally charged photos, which suggests uncertainty in the information overlaid and passing strategy. She also uses a film that she demonstrates the misuse of people in wars and the results of war. These artworks show that Schneemann was among the protestors

Marketing planning

Marketing planning Introduction : This assignment is submitted in partial fulfilment of the marketing planning unit. I have been asked to conduct macro-environmental and micro environmental marketing audit to identify the current and key issues facing the organization I propose to launch a Fabindia store in Milan, Italy. The report outlines reasons for undertaking the audit and appraises the processes, models and techniques used for the audit. It also assesses the external and internal marketing environment for the organisation and summarises the impact of this analysis for the organisations marketing plan and marketing mix. Finally have proposed a marketing plan details about how it can be executed. 1.About Fabindia: 1.1 History: The first Fabindia outlet was set up in 1961 by John Bissell to provide a platform for traditional artisans and printers to market their produce to showcase diverse craft traditions of India. 1.2 Current Philosophy: Eco-friendly, ethical hand crafted Indian products. Mission: Traditional, ethnic products creating sustainable employment for craftsmen and artisans in rural India. 1.3 Current Target Audience: Retail- Age Group: Not specific Sex: Male Female Economic Class: Upper and higher middle class. Geographical Places: Metros, tier 2 tier 3 cities. Institutional Buyers: Heritage hotels, resorts corporate houses. 1.4 Current Product Range: Garments for men and women, Accessories, Home Linen and Furnishings, Home Products, Floor Coverings, Body Care Products and more recently, Organic Food Products and ethnic jewellery. 1.5 Timeline of its stores: 1976 1st retail outlet, New Delhi. By 2001 6 stores concentrated in the metro cities. By the end of 2004 20 stores. By the end of 2007 75 retail stores across India and in addition, stores in Dubai, Rome and Guangzhou in China. By 2008 99 stores. By 2009 108 stores. By 2011 Target of having 250 stores. Fabindia: Retail Snapshot 108 stores across 40 cities 6 stores abroad. Dubai, UAE, Bahrain (three stores), Doha, Qatar and in Rome, Italy. Online Shopping Exports to 34 countries 1.6 Sales Revenue: 2000-01 : Turnover of 36 crore rupees 2005-06 : Turnover of Rs 130 crore. 2007-08 : Revenue of Rs 257 crore 2008-2009 : Revenue of Rs 300 crore. but growth more than halved to 17% from 40% in 2007-08. By 2011: Target turnover Rs 1000 crore. 1.7 Future Plans: Leveraging the Organic Products section, childrens market. Expand nationally internationally. 100,000 shareholders and five-fold increase in skilled jobs in the rural sector. Reduce the number of defects in the products to a minimal which include bleeding of colours, shrinkage etc. 2. Internal Audit: 2.1 SWOT Analysis: S T R E N G T H S Differentiable products, Diverse product mix, International appeal, Eco-friendly, ethical, natural stylish, Showcases diverse Indian craft traditions contemporary styles, Creates employment for craftsmen in rural India, Different categories of stores, Products all age groups variety of economic strata, Constant development innovations product line, Partnering suppliers sourcing from 21 states across India, Big distribution network, In-house manufacturing, Customer Loyalty, Manifold growth of most artisan suppliers linked exclusively to Fabindia. No awareness about the brand, Limited channels of business, Sourcing strategy skewed towards suppliers, Competition from brands having similar product range, Inconsistent quality of products. W E A K N E S S E S T H R E A T S Time-lines and Delivery schedules dependent on too many variables, Monitoring and Supervision contemporarising and bench marking of traditional skills based products, Building Capacity time and resource intensive, Not in touch with Fashion Trends, Competition from leading Italian brands stores. In store merchandising, Promoting e-business channel, Interactive website for customized designing Organic foods market, Customer acquisition Strategies, Growth in demand : eco-friendly products, Growing interest Indian culture, handicrafts textiles, Milan host for 1 of worlds most prestigious furniture and design fairs. Milan one of worlds major financial business centres, Worlds 26th richest city by purchasing power. O P P O R T U N I T I E S 3. External Audit: 3.1 PESTEL Analysis: Political: Change in implementation of rules regulations with introduction of new government. Eg No foreign collaborations, no foreign goods and products coming in the Italian market. Changes in policies by existing Indian government. Refer RESEARCH final.doc5.1.1 Economical: Changes due to economical descend. Eg. Reduction in employment rate purchasing power of people, resulting in low sales. Social: Social acceptance towards certain colors might vary according to different cultures and stratas of society. Eg: Products in bright colors which are popular in India is not socially accepted in Milan. Refer RESEARCH final.doc5.1.3 Technological: Utilizing technology infrastructure of international standards. Eg. CRM software implemented in stores will help in maintaining centralized database. This will help Fabindia in retaining customers by building lasting relationships improving Loyalty. Environmental: Material used for making products not approved allowed by Italian Government. Eg. If products are found to be made of materials hazardous to the environment the Italian government can take strict actions against the company under the Environmental Protection Law. Refer Legal: Difference in manufacturing standards , process , trading etc. Eg. Conformity to European standards and CE marking. Taxes for businesses in Italy. Refer RESEARCH final.doc5.1.6 3.2 Impact of Porters 5 Forces : Threat of Subsitutes: There should not be threat of substitute to the products of Fabindia since they are eco-friendly organic products which have replaced the ordinary conventional products are in huge demand. Market Segmentation: 4. Market Segmentation : Age Group: All age groups. Sex: Male Female Economic Class: Not specific Geographical Place: Milan, Italy. Fabindia intends to continue expanding internationally currently 6 stores abroad. Milan very important city in Italy one of worlds major financial business centres. Main goal of Fabindia to promote vast diverse craft traditions of India. Since there is a growing interest among Europeans about Indian handcrafted products, Indian textiles, art cultures, Fabindia holds lot of potential in European market. Fabindia very ethical eco-friendly company which supports many causes Europeans like being part of such endeavours. Fabindia does not target any specific age group or any specific economic strata, has something for every one. Fiera Milano citys ExhibitionCenter and Trade Fair complex is one of most important in the world Milan is one of fashion capitals of the world. Fabindia wants to increase its global reach, since lot of international buyers visit Milan, it can prove to be great opportunity for it. The employment rate in Milanis 95-96% therefore the spending power of people is very high. Thus opening a store at Milan should prove to be beneficial. 5. Proposed Marketing Mix: Execution: They should carry out extensive market research, study kind of products established stores are selling. Meetings with designers artisans can be conducted designers give inputs on current market trends and emerging designs to weavers brainstorm innovative techniques. They can design stylish products emphasizing on Indian craftsmanship explore rich Indian fabrics with numerous surface ornamentation techniques. Range will be exclusively designed for the Milan market. They can take customer feedback through their online website know preferences of their customers design accordingly. Product range fine combinations of Indian aesthetics and western design sensibility. Farmers will supply Fabindia with organic varieties from places like Himachal Pradesh, Punjab, Coorg, Tamil Nadu. They believe giving farmers fair price for their produce, and supplying very highest quality food to their customers. 5.2 Price: Products different price ranges. Products will be affordable, will give ‘value for money. It hasexpanded its range- to provide something for all its customers. Execution: Type of Products PriceRange ( Euros) Textile-based product range 5-15 Home Products range 20-300 Fabindia Organics 3 onwards Fabindia Sana 3-30 5.3 Place : Fabindia should be strategically located at Sesto San Giovanni full of commerce, restaurants, hotels, malls, rail station, red line of Metro. Brand Zara home is located there Habitat is near by. 2 eco hotels Hotel la Residenza Via Scialoia or Hotel Ariston, Galeria del Corso near Sesto San Giovanni can be considered. Piazza del Duomo is also very good location which attracts lot of people boutiques, bookstores big stores to indulge in elegant and cultural shopping. They can haveconcept stores or premium stores located in famous historical landmarks and renowned big heritage for convenience of potential buyer and creation of overall awareness. Execution: With help of Search Office Space (SOS), can find appropriate place. FREE Service They are paid by advertisers. Impartial Advice Their mission is to find space that meets YOUR requirements. They provide with tailor made options that match your specifications. They take care of entire search show options, help create a shortlist, arrange for you to view space, compare prices, make your final selection and arrange your move-in date. 5.4 Promotion: Promoting its products, mostly through posters, word of mouth and events. Placing ads in local newspapers about ongoing events organized in store to increase awareness about store locations, usinglot of in-store posters to create consumer awareness about products and rural suppliers etc., putting up hoardings, creating awareness social causes which they represent associate with, promote through website. Execution: GlobalCom PR-Network is worldwide group of full service PR and Marketing Communications agencies. It more than 40 partners and affiliated agencies cover all member states of European Union. Their strength is their local expertise in all European market. Portfolio includes: Public Analyst Relations Marketing Communications Online Marketing Market Research Media Training By engaging professional PR agency conversant with Italian Market environment, different strategies can be devised to promote store. 5.5 Process : It believes: â€Å"Delighted Customer is our Best BrandAmbassador†. It should focus on customer retention build loyal customer base. Execution: It should implement CRM software aims to help maintain centralized database to keep records of customers, details about past purchases, preferences or by having Value Customer Card gives history customer details each time, card is swiped. They should have interactive events for customers with design team, customers can get style tips, Feedback sessions between Fabindia designers customers loyal customers can be given certain privileges get special invites to events organized by Fabindia like exhibitions, concerts. will help it in retaining customers improving loyalty. 5.6 Physical Evidence: By endorsing and sponsoring events- creative communication tools innovative activities attract customers gaining maximum publicity possible. Execution: Having in store posters to create consumer awareness about dyes used in products, products and where they come from, i.e. rural suppliers Having dà ©cor and layouts highlight traditional and natural focus, having catalogues giving details current merchandise, LCD screens playing how artisans work manufacture, brochures informing Fabindia events lined up, Indianised eco-friendly stylish carry bags with personalized thank you cards, leaflets informing causes Fabindia supports eco-friendly practices it follows. 5.7 People: People working with and for Fabindia representatives of Fabindia. They should be aware of all its products, be knowledgable, friendly, helpful, attentive, speak lot of languages and develop good customer relations. Store personnel encouraged to wear clothes that reflect Fabindia ethos of traditional and natural look. Execution: Fabindia should register on website of recruiting agency help it to find its potential employees. Fabindia should train people with required knowledge and customer service. People working in store can attend regular training programmes. 6. Ansoffs Grrowth Strategy: 6.1 MARKETING STRATEGY FOR FABINDIA MILAN USING ANSOFFS GRID Milan potential market with growing interest among Europeans about Indian handcrafted products, Indian textiles cultures Fiera Milano citys Exhibition Center one of most important in world visited by manyinternational buyers, great opportunity for Fabindia help increase global reach. Fabindia very ethical eco-friendly company, supports many causes Europeans like being part of such endeavours. Currently Fabindia store in Rome, Italy has been doing well. Fabindia expand internationally to create brand awareness in new place, to launch itself in different parts it should use Market Development Strategy . Fabindia very popular for its fashion apparels mostly made of homespun cotton. But one cannot wear cotton due to climatic conditions in Milan. The colors of Fabindia products mostly very colourful, but due to gloomy weather in Milan larger population prefer pastels mid tones of all colors summers and winters black n brown rules. Milan fashion capital houses leading brands, famous for their innovative designs. It is important for Fabindia to have its merchandise designed their range planned as per market in Milan I strongly suggest Product Development Strategy. EXECUTION Core values of Fabindia to provide quality natural products, reflect the unique Indian culture hence Isuggeststore can be located infamous historical landmark have layouts highlight traditional and natural focus. Store showcases rich legacy of Indias traditional weavers, offering wide array of styles contemporary and sophisticated, must create distinct image location must be chosen with utmost care. Fabindia very ethical eco-friendly brand Ariston hotel first ecological hotel of Italy- perfect place for exclusive Fabindia store. Ariston hotel situated in heart of Milan, 500 metres from the Duomo, monuments ,few steps from Via Torino shopping area. With privileged position compared to other 3-star, near Piazza del Duomo andsubwaystops(to New Fair). Very well serviced bytram, bus. Very strategic location connected to all important places renowned museums, monuments famous shopping streets, restaurants, pizzerias movie theaters near the Duomo awareness could be created through advertising physical evidences. Since new market no awareness, needs to carry out lot of promotional activities. Can organize events like authentic Indian food festivals, , interactive workshops with Indian designers, showcasing the rich Indian culture. Fabindia associated with social causes, create awareness about involvement and brand.  · Can organize social events , sponsorships, advertise in magazines, hoardings, posters to create consumer awareness,Know what you wear Workshop. Makes customers more aware of work put in for their fabric and helps them with association with brand FabIndia. Lot of competition leading established brands in Milan selling similar products.They need to create distinct image come up product range exclusively for Milan after doing a detailed market research, products with innovative ecofriendly stylish designs with Indianised touch. Lot of importance laid on aesthetic appeal good quality. Should focus on customer retention work on strategies to build a loyal customer base. These are my recommendations for launching Fabindia in Milan. Feedback Mechanism: Mystery Shopper Program: In mystery shopper program, person hired by management goes to every store and shops there and then give feedback according to customer perspective. Store people never come to know or suspect anyone whether he is a mystery shopper or not. Detailed feedback is given to every individual shop. It consists of minute details signages outside, restrooms, behavior of staff. So it serves as a tool to provide better customer satisfaction. Feedback registers Feedback questionnaire to be filled on the website: Customer feedback by maintaining visitors register to record customer views or through questionnaires filled online. Store managers can prepare report, periodically reviewed by Product Selection Committee to know about buying pattern among consumers. CRM software Value Customer Card: CRM software can be implemented to maintain centralized database to keep customer record details or by having the Value Customer Card history details of customer each time, card is swiped. Can get to know fast slow moving products, popular styles can accordingly do range planning. Can have meeting every month to review performance discuss measures to be taken to improve sales increase consumer satisfaction.

Jackie Robinson Essay -- essays research papers

Jack Roosevelt Robinson was born January 31, 1919. He was born in Cairo, Georgia and was the youngest of five children. He had a grandfather that was a slave, Jackie’s dad was a sharecropper and Mallie, Jackie’s mother, was a maid. His dad ran away from the family when Jackie was only an infant. Jackie fought racism in his California childhood, at collage and throughout his whole life. During his childhood at California he was always picked on at school. Kids taunted him so much and so badly that he developed a hot temper. When Jackie was growing up, whenever he would sense or be involved in legal injustice he would get really mad and there would be nothing he could of done about it. At the University of California in Los Angeles, Jackie met his future wife, Rachel Islam. Jackie starred in four sports. Some have said that Jackie was the greatest American athlete, arguing that he was better at track & field, football and basketball than baseball. Later after college he joined the Negro Leagues to play professional baseball. If Blacks wanted to play professional baseball in 1946, they had to do so in the segregated Negro Leagues. Negro leagues started in 1920. They created these leagues because whites didn’t want blacks to play with them. They wanted the MLB to be clean white. Jackie Robinson was drafted into the army in 1942. He had a series of many conflicts as he rose to the rank of lieutenant. The worst one was when Jackie was sitting in the front seats of a milit...