Company Statement Ethics in Public Relations

Question: Discuss about theCompany Statementfor Ethics in Public Relations. Answer: Value Statement Coopers takes pride in their perfect burger and environment. We aim to move ahead by providing great tasting, outstanding quality food, helpful service and terrific contemporary dining experience in a friendly atmosphere to every customer so that they feel welcome and valued. Our customers are our highest propriety. We are not a franchise restaurant - we work independently. We are focused on bringing the most elevated amount of vitality, learning, and eagerness to the occupation consistently. We are glad for the miscellaneous qualities of our staff and the profundity of encounters and viewpoints they convey to us. We maintain the conviction that we work best when we cooperate, and we will bolster each other in our endeavors to learn and develop. We are devoted to keeping up supportable business systems. We plan to create an adequate rate of profitability to support operations with at least hazard. We seek after benefit as a way to reinvest in a sound, lively work environment and to m ake open doors for further development and advancement. Our core values are: Honesty embrace situations as it is. Transparency demonstrate sincerity. Integrity express what is on mind Responsibility embrace accountability Humility acknowledge mistakes and learn from them. Our Customer Service As part of our customer pledge, we have vowed to deal with our customers with politeness and respect, help them as much possible, and communicate clearly regarding any updates, discounts or products. We aim to react as fast as we can to client enquiries and attempt to give our administrations right first time without making anybody hold up without clarification. We also aim to treat everybody decently and attempt to tailor our administrations to be available to needs. We vow to concede when we have committed errors and attempt to put things right. We have all around prepared and learned staff to manage client enquiries At all times we would take after information assurance law, treating data we hold in certainty and attempting to ensure the data we hold is pertinent and redress. Coopers gives customers the opportunity to provide feedback and provides answers promptly. We intend to determine enquiry at the principal spot of contact and we will hear the customers out and consider their perspectives wherever conceivable to show we value their opinion. We believe in delivering first-rate customer service at handlingcustomer issuesand complaints. Time is important and valuable for everyone, and in that context, we intend to not make our customers wait and disappoint them. Our objective is to accommodate customers with precisely the same quality fare and service each day and at all time of the day.Very soon, we are planning to integrate the latest technologies of this industry to ensure better service delivery to our customers. Employee Management Coopers believes its main assets are its employees, who work hard day and night to make it a successful business and serve the customers satisfactorily. The management team at Coopers always has the wellbeing of the staff at the top of its mind and does everything to maintain employee satisfaction and high retention rates. We always make sure we set aside opportunity to listen to workers with respect to their worries and requirements for playing out their employments. The administration likewise endeavors to take in the key qualities of the representatives regarding learning, training and aptitudes. Coopers schedules regular training programs for the staff to polish their skills and impart instructions on how to handle new technologies integrated in the system and aims to continue the trend. Regular communication with the staff is maintained to keep them informed about the latest upgrades and motivate or praise them. Coopers always aims to find out what pushes an employee to do bette r at a higher level and use that information as a leverage to assign tasks accordingly. Coopers has always tied the employees performances to reward programs and has planned to continue it in future too recognize talent, skill and dedication, along with giving everyone the chance of being noticed and rewarded. Community Engagement At Coopers, we are proud of the way we have inspired each other, connected around innovation and have become more socially responsible. We make sure to act in a way that respects, values and does no harm to the marketplace, workplace, community and the environment. We always strive to create a positive work atmosphere, advantageous publicity and a favorable reputation. Coopers have decided to maintain the standards of ethical social responsibility as buying organic materials for their dishes, paying wages on time and fairly and so on. Coopers aim to engage in altruistic activities as donating goods or services, leftover food to the needy and programs that benefit the community overall. In addition, we aim to act responsibly and ethically by adopting policies and systems that can improve the overall operations of the restaurant. Due to the increase in health related issues, we aim to offer wholesome, low-calorie menu options and increase awareness among customers. Moreover, we plan to include gluten-free menu items to cater to the diverse dietary needs of the community. We also give importance to saving money and the environment as well. We look to recycle products instead of discarding them. Along with that, we are in the talks to support local arts and cultural events and direct the audience there to our establishment. In addition, we are heavily interested in supporting education programs and volunteering for local nonprofits. Facebook Guidelines Online networking has gone from being a cool path for individuals to communicate with each other to a multi-billion dollar industry, and one that organizations can bridle to achieve a great many individuals from everywhere throughout the world. In the eatery business, any semblance of Facebook and Twitter can be utilized to pull in clients and get them through the entryways and at the tables. While beyond any doubt online networking is an amazingly intense advertising apparatus, it can likewise be a harmed cup in the event that one does not know how to utilize it. Coopers has kept that in mind and has decided to follow some guidelines to ensure that the restaurant garners the right kind of attention, and not and lawsuit. Our media team makes sure that the lines between personal views and business views are not blurred. All employees sign agreements to not talk about or disclose any kind of sensitive organizational data on the social media. While making guidelines we made sure all the departments were consulted for assortment of ideas and for covering all bases to not leave out any loopholes. All employees are aware of the social media faux pas that happened with other organizations and the importance of the guidelines. We intend to set a particular tone for our online policies so that we have a set standard for ourselves. We also mean to train the staff in various aspects of social media counting protocol and conduct. The plan is to keep the staff updated about any changes and then communicate if any further training is required. Coopers has decided to set up a monitoring process for online activity to assess policies on a regular basis. Media Guidelines Coopers has a policy of referring media communications as corporate communications. At Coopers we intend to maintain courtesy and professionalism at all times in all situations. We do not stretch any media interactions and waste valuable time of both the parties, keeping in mind the reporters deadline. We consider it important to create a positive first impression on the minds of the media about our restaurant, as first impression is the last impression, and we do not wish to create any negative image of ourselves in the publics mind. We attempt to react quickly, courteously and professionally to all media communications for promoting a good service image. Coopers also do not encourage any kind of biasness towards media persons, and try not to get compelled in retorting to their persuasions. We always aim to remain prepared in advance so that we can offer accurate and relevant information. We have a strict policy of not allowing media persons, without approval from management team, t o take photographs or videos. We strictly encourage information and data privacy, and in todays risky world, we try to avoid crises as much possible. Unannounced media people would also be dealt with equal amount of courtesy and professionalism as done in case of customers. Our exterior facilities are not in the milieu of our operations, so those areas are not under our guidelines. We keep customer convenience at the foremost, so we keep an eye if our guests are feeling uncomfortable with media presence. Throughout all our endeavors, we try to be courteous and friendly, all the while keeping in mind that no matter how congenial or affirming a media person is, all our actions and reactions are monitored and that can affect our public image. Bibliography Crawford, E. R., Rich, B. L., Buckman, B., Bergeron, J. (2014). 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